There’s No Wrong Way to Be a Woman

During the Oscars (which have never been of any interest to me), Nike aired a commercial starring Serena Williams. And I believe it’s worth mentioning and most importantly – worth seeing. Unlike many other similar campaigns, it’s not dabbed in sugar and spice, and everything nice, but it portrays a truly strong woman promoting women’s ambition and taking charge of their own journey.



As you know Serena Williams is an example of an independent, successful woman going much beyond the cliche. Constantly acing her sports career and at the same time dodging public bullets and judgement. It’s by mostly low-lifes and people who have never put the effort to achieve anything, but it’s judgment nonetheless and I bet it still hurts. You know the drill – Serena Williams is too black, too manly, the Williams sisters are whatever. But this is only the beginning. She’s constantly being judged on why she wouldn’t smile all the time (like you owe anyone an explanation for that), why she handles her image and career that way, why she isn’t acting like your stereotypical white, blonde, fragile female tennis player… Are you serious?


Think about what you have heard about her and then have a look at some recent photos of her husband and kid, and you will see her beaming face, her beautiful stance and how happy she looks. Just another proof of how fundamental it is to be clear about who you are and what you really want, to feel you are on the right track, to pace it in a confident, steady manner, accompanied by the right people.



And here’s an excerpt of the commercial for those who pass on the video, although it is very strong:


“I’ve never been the right kind of woman. Over-sized and overconfident. Too mean if I don’t smile. Too black for my tennis whites. Too motivated for motherhood. But I am proving, time and time again, there’s no wrong way to be a woman.”


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